Research question

How do the processes of touristification and gentrification transforming the identity of contemporary cities, from a visual, social and cultural perspectives? The study aims to assess the degree of standardisation of urban spaces, and to identify forms of an ‘aesthetics of resistance’ are that emerging in opposition to these dynamics. Specifically, it examines how these transformations can be catalogued, analysed and communicated through visual communication and independent publishing, as a driving force to promote initiatives defending the needs of residents.

Methodology for achieving the objectives

The research adopts a mixed-methods approach, integrating qualitative and quantitative analysis through the paradigms of research through design and practice-based research. This structure will provide a comprehensive view of the phenomenon, explored from both theoretical and design perspectives. The quantitative component examines data relating to tourist flows, the property market and digital platforms. The qualitative component is developed through urban observation, photographic documentation and interviews with local stakeholders (residents, associations, operators). Through visual content analysis, the research will catalogue the signs of urban standardisation and identify forms of visual resistance and emerging counter-narratives. In this context, visual communication is not merely a final output, but an analytical and political tool aimed at interpreting phenomena, and at devising and promoting targeted critical interventions in specific geographical contexts.

Case studies

The study examines European urban contexts characterised by high tourist density and rapid spatial change. The aim is to conduct a comparative analysis of different governance strategies and the corresponding civic responses. Accordingly, the research investigates models that can be defined as best practice in managing the phenomenon, contrasting them with cases of bad practice where depopulation dynamics and structural issues appear to be entrenched. The focus is on Venice and Florence, Italian paradigms of overtourism and gentrification, where significant networks of urban resistance have emerged. These contexts are placed in relation to Berlin – one of the European metropolises most affected by radical transformations, while also being the epicentre of citizen resistance movements – to enable an international comparative analysis.

Data analysis and interpretation of results

The integration of quantitative data, qualitative materials and visual documentation will involve a process of thematic coding and visual content analysis, aimed at identifying recurring patterns: the redefinition of public space, the crisis in the right to housing, and the visual and commercial homogenisation of historic town centres. The results will be disseminated through publications, zines and public-interest exhibitions, complemented by urban interventions; the objective is to make these phenomena accessible to a wider audience, and to foster critical awareness of contemporary urban transformations.